The Messages section in Event Manager provides an effective way to make announcements and communicate with event attendees.
Accessing the Messages section
To use the Messages section, you must be assigned one of the following roles:
Event Owner
Event Admin
Communications Manager
If you are not in these roles, you will not see the Messages section link in the navigation pane.
Why Is attendee communication so hard?
Communicating effectively with attendees can be challenging:
One-size-fits-all emails get ignored. Messages sent to everyone often contain too much information that isn't relevant to each attendee.
Targeted mailing lists are difficult to maintain. Attendee lists constantly change as new people register.
Keeping external email tools in sync takes work. Mailing lists must be continually updated to match your registration or ticketing data.
Website updates can require technical help. Posting timely information may depend on a webmaster or other technical resource.
Tracking communications is error-prone. It can be difficult to know who received what, increasing the risk of duplicate or missed messages.
Using The Messages Section To Streamline Communications
The Messages section makes it easy to send targeted communications without maintaining separate mailing lists. With Messages, you can:
Target the right audience. Send bulk emails to specific registrant types, ticket buyers, or ticket holders.
Automatically keep recipient lists current. Lists update as people register or purchase tickets.
Segment recipients using advanced filters. Target registrants based on registration form answers, registration status codes, or ticket order status codes.
Reach only new recipients. Send follow-up messages without resending to attendees who already received them.
Publish messages to the Event Portal. Give attendees a convenient place to find the latest event communications.
To learn more about using the Messages feature, check out these helpful articles:
Add a new message or edit message details for an existing message:
Message DetailsHow to publish a message to the Event Portal or send it as a bulk email
Publishing your Message and Send an Email NotificationSee how a message will appear when published to your Event Portal.
Viewing Messages on the Event Portal
Reuse your Messages for your next event
When your event is over, you'll want to rollover your event. When this happens, all of your messages will be unpublished and will be copied to the next event.
This makes it easy to reuse many of your messages the next time around. Simply, edit your message to make any necessary adjustments, then re-publish the message to share it with your event's current attendees.
For more information, please read this rollover help article.